Ep 26. Sim Sitkin: Duke's Coach K Professor on Building Trust

Ep 26. Sim Sitkin: Duke's Coach K Professor on Building Trust


"The shell of distrust has to crack before you can begin to build trust."

Sim Sitkin

Sim Sitkin is the Michael W. Krzyzewski University Professor of Leadership, Founding Faculty Director of the Fuqua/Coach K Center on Leadership and Ethics at the Fuqua School of Business, and Director of the Behavioral Science and Policy Center at Duke University. His research focuses on leadership, trust, the unintended consequences of organizational control, and fostering innovation through risk-taking and learning from failure. His publications are featured in the most prestigious academic journals and intertwine his work on leadership with topics such as accountability, acquisition processes, and innovation.

In today’s episode, Stew and Sim talk about trust, leadership, building our capacity to create positive change in the world, and Sim’s mega-HBR article The Stretch Goal Paradox. Stew and Sim explore how to remain open to new information by learning to appreciate different perspectives. Sim’s decades of research offers critical insight in a world fractured by social media bubbles, political partisanship, and distrust for institutions. He makes a very useful distinction between distrust and low trust. Many organizations fail to gain the public’s trust because they mistake one for the other; and all of us, in our professional and private lives, can easily fall prey to the same error. In the second half of the episode, Stew and Sim talk with callers who share their personal stories and Sim provides very helpful guidance with his expertise on leadership and trust.

Listen below or on SoundCloud, iTunes, Stitcher or Google Play